2018 China Pulp & Paper Industry Event

We made a new batch of campaign assets for LOCTITE across various touchpoints. In addition to design development, we also took charge in crafting the copy that will best suit each execution.

▲ KV

Maintain, rebuild, protect.

Our Key Visual revolved around these three key attributes of LOCTITE, illustrating how LOCTITE can basically help take care of the whole facility’s equipment.

▲ Advertisement

▲ Brochure

The same idea was adapted into assets for published magazines and company brochure. The key visuals served as an introduction to Henkel and LOCTITE products. On the other hand, the company brochure was a concise overview of LOCTITE solutions showcasing LOCTITE products and how each can specifically serve the different machineries at a facility.

▲ WeChat Post

We developed a cool and interactive version for their Wechat Tweet.

Our animated LOCTITE product usage roadmap, showing readers that Loctite has everything to maintain, repair, and protect.

Want to see more projects like this? Drop us an email at info@yaean.com.


DescriptionLOCTITE Product Showcase for 2018 China Pulp & Paper Industry Event
What we didConcept, Design
Tags Henkel , event , industrial , key visual , advertisement , leaflet/flyer , brochure , social media